NBA Star’s Bitcoin Venture Just Paused Its Accumulation Plan: Is Corporate Treasury Model Breaking Down?

Bitcoin Society, the investment vehicle backed by former NBA star Tony Parker and entrepreneur Éric Larchevêque, has halted its Bitcoin treasury accumulation program after BTC dropped more than 20% in Q1 2026, with Larchevêque citing market conditions that had turned structurally unfavorable for raising capital to buy BTC reserves. The decision marks a direct departure from the MicroStrategy accumulation model, aggre…