Bitcoin’s “permanent buyers” are starting to sell as debt and cash pressures mount

In July 2025, Genius Group announced it was targeting a Bitcoin treasury of 10,000 BTC, framing it as a statement of deep strategic conviction. This week, however, the company sold its last 84 BTC to pay off $8.5 million in debt and declared its treasury empty. The 18-month gap between those two moments is a perfect example of what’s happening to the Bitcoin treasury trade right now. Why this matters: The Bitcoin tre…